Storyworthy Summary (C23): Why Did You Read This Book?

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According to Kevin Smith, anytime a person is speaking to a group of people, in any context, the speaker has a duty and an obligation to be entertaining.

But you shouldn’t think of it as an obligation. Think of it as an opportunity!

Every time you speak to a group of people, you have the opportunity to set yourself apart from the masses.

It’s well known that those that can engage the people possess the power.

Just think of almost any successful world leader.

And in today’s age, where people are constantly looking down at their screens and attention spans are getting shorter and shorter, those that can hole the attention of an audience have a massive leg up.

It’s not all about gaining power. In fact, for most people it isn’t about that at all.

But you should still learn how to entertain people. When people are entertained, they learn better. Any information you convey to them will be more memorable.

Educating people isn’t just for teachers. Even on a first date you want your date to learn about you. Think about how you can convey information about yourself in an entertaining way, as opposed to just answering questions like a job interview.

All parents are educators also. Teaching your kids using stories from your past will resonate much more just telling your child not to do something. That’s why Aesop's Fables are still relevant!

Whenever you have a lesson you want to teach to someone, always start by asking yourself, “What’s the hook?”

The hook is the reason whoever you’re teaching should pay attention to you.

There are countless ways to create a hook. It can be entertaining, surprising, daring, shocking, etc.

Start with a hook to get their attention, then follow with your story to engage them.

Sam’s Note: This is used in marketing also. Hook, story, offer. In this context, perhaps the offer will be engagement after the story, e.g., discussing the story with your kids, starting an assignment with your students, or a round of applause if entertaining an audience.

Sharing the itinerary of your day is about as boring as talking about the weather.

Instead, wherever someone asks you how your day was, tell them about a storyworthy moment.

Read the first chapter of Cold Reading here.

Buy Storyworthy here: https://amzn.to/41yZrmJ