Cold Reading Summary: Introduction

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Cold reading is a lot easier to do than you think.

Once you know how to do it, you’ll be able to convince people you’ve just met that you know deep truths about them.

People often equate cold reading to psychics, but it’s different.

Cold reading isn’t about how to read people’s minds. It’s much more practical.

Unlike giving someone a psychic reading, cold reading can be used in any conversation you have, on the fly.

The techniques in this book are not difficult to learn, but they’re powerful.

How you use this power is up to you.

There are several pre-written patterns in this book that if used verbatim, will work well. But they are meant to be examples.

Patterns you write out yourself will be much more effective.

And with enough practice, you’ll be able to cold read people on the fly.

Cold reading is primarily based on understanding human nature.

Everyone thinks they’re unique, but the truth is that we all have similar thoughts. We just don’t realize it because we never discuss them with others. Cold reading leverages this.

Barnum statements are statements that are true about everybody. Daily horoscopes are full of them. For example:

There’s a time in the past when you needed a full night's sleep, but you tossed and turned. The more you worried about not getting enough sleep, the more this worry kept you awake.

The above is something everyone has experienced. It’s true for everyone at any time.

Cold reading uses Barnum statements, but it personalizes them depending on the situation. Your goal is to find the right Barnum statements. The ones they are thinking of in the present moment.

Read the next chapter here.

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